our story

Simple, real ingredients that fuel big efforts, go down easy, and help you bust your butt, not your gut.

made from skratch.

Skratch Labs was founded by Dr. Allen Lim, a sports scientist and coach who got fed up with the artificial ingredients in mainstream sports nutrition. He started making his own food and drink mixes for the professional cyclists he worked with — and it worked better than anything on the market.

The philosophy is simple: real food, real ingredients, real performance. No artificial colours. No artificial flavours. No unnecessary additives. Just the things your body actually needs.

the science behind simple.

When you exercise, you lose water and electrolytes through sweat. Our hydration mixes are formulated to match what you actually lose — with the right balance of sodium, potassium, calcium and magnesium. We use real fruit for flavour, which means no gut issues, no flavour fatigue, and no artificial aftertaste.

Our energy products are built the same way — real food ingredients that your body can actually use, without the stuff it can't.

"Sometimes the best option is the simplest option. Focusing on what the body needs is key and natural ingredients are the clear winners. You don't sweat Red Dye #40, so why drink it?"

— Dr. Allen Lim, Sports Physiologist & Skratch Labs Founder